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Rethinking Per-Seat Pricing in the Age of AI: Why Token Models Are the Next Frontier
For decades, “per seat” pricing has been the default for SaaS and many technology products: count the users, multiply by a license fee, and you have a simple, predictable revenue model. That logic made sense when software value mapped closely to the number of humans logging in. AI is breaking that link. As AI agents automate work that humans used to do, seat-based pricing risks shrinking revenue just as your product’s value and cost-to-serve go up. Token-based pricing offers

Todd Babbitz
Jan 286 min read
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